“An industry-centric approach is key to VMware’s growth and essential in driving our customer obsession. Understanding our customers’ challenges in the context of the industry is key to gaining their trust and building a strategic, long-term relationship.” ​

We must demonstrate how we have the right portfolio and expertise to accelerate manufacturers’ transformational journeys. For that we have developed this field guide to provide insights and material to leverage along the journey with your customer. 

Review the field guide, use it as your toolkit and reference book. It provides valuable guidance, relevant use cases and tools that will help seize unique sales opportunities.

If you aren’t part of the Global Manufacturing Community yet, please get in touch. There are plenty of manufacturing assets and discussions that you may be able to leverage.

Jens Koegler

Jens Koegler is VMware's Healthcare Industry Director in EMEA. He is helping our healthcare customers develop and run modern applications to drive innovation and ensure better patient care through a digital foundation that includes data center, hybrid cloud, mobile, networking and security technologies. VMware plays a strategic role in the healthcare industry. Its leading innovations in enterprise software help ensure consistent patient care and reduce IT access time for healthcare professionals so they can spend more time with their patients. Jens plays a key role in helping customers understand how new applications, devices, the latest IT technologies and digital transformation are driving innovation in healthcare.