Originally published on VMware Tanzu

Shoppers have more choice than ever, and retailers are being challenged to keep up. VMware Tanzu ensures retailers create great products, services, and experiences for both their customers and employees. Retailers deliver consistent, seamless self-service, buy in-store, buy online, and pick-up-in-store experiences. They empower associates to be productive wherever, whenever they’re working. Building better software, faster with VMware Tanzu lets retailers put customers and employees first, driving loyalty, revenue, and productivity.

Who we work with

  • Department, merchandise, and specialty stores
  • E-commerce and e-tailers
  • Supermarkets, warehouse, and discount stores

“Since 2010, annual growth for total U.S. retail has ranged from 2% to 5%. Forrester forecasts that U.S. online retail sales will comprise approximately 14% of total U.S. sales in 2018, and, more to the point, that digital touch points will in some way impact more than half of total U.S. retail sales.”

Forrester Research Customer Obsessed, Data-Driven Retailers Thrive

Jens Koegler

Jens Koegler is VMware's Healthcare Industry Director in EMEA. He is helping our healthcare customers develop and run modern applications to drive innovation and ensure better patient care through a digital foundation that includes data center, hybrid cloud, mobile, networking and security technologies. VMware plays a strategic role in the healthcare industry. Its leading innovations in enterprise software help ensure consistent patient care and reduce IT access time for healthcare professionals so they can spend more time with their patients. Jens plays a key role in helping customers understand how new applications, devices, the latest IT technologies and digital transformation are driving innovation in healthcare.